Serimep (M) Sdn Bhd is a Malaysian-French joint venture company incorporated in Malaysia, April 2003. Currently, the company has over 45 people staff and continuously recruiting to expand the company portfolio.

After many years of marketing juvenile equipment and toys all over Asia, the founder of  Serimep (M) Sdn Bhd launched its first Megastore: Serimep In Malaysia in October 2003, and the second Megastore in 2005. Offering a complete range of middle to high end leading world brands of quality nursery equipment and developmental toys for babies and children, Serimep Megastore was the unique specialized babies and children outlet in Malaysia with an impressively large selling area and an extraordinarily rich range of quality products, many of which have been introduced for the very first time in Malaysia. Some of the most prominent world brands are found at Serimep (M) Sdn Bhd, such as Quinny, Maxi-Cosi, Peg-Perego, and many more.  Serimep (M) Sdn Bhd as the exclusive distributor for Malaysia has developed excellent cooperation with local quality stores.

In the year 2006, Serimep (M) Sdn Bhd has started the establishment of MAMOURS baby retail chain, as a distinctive of the latest concept of Serimep. Now, there are 7 Mamours retail stores located at the most premier shopping malls in Klang Valley including Mid Valley Megamall, 1 Utama Shopping Centre, Setia City Mall, Sunway Putra Mall, IOI City Mall, and Empire Shopping Gallery.

Whilst,  Serimep (M) Sdn Bhd has to remain focus and known as the exclusive importer and wholesale distributor of the brands carried, covering most of the A-class retail stores throughout Malaysia, Sabah & Sarawak as well as departmental stores like Parkson, Sogo, and Isetan.

Serimep (M) Sdn Bhd only brings in top-rated brands and products with wide international recognition that pass the highest world safety standards as the guarantee to our customer.